Email footers may be a standardized medium, japan whatsapp number data
but that doesn’t mean you should settle for being like everyone else. Personalize whatever elements you choose to include in a way that’s true to your brand. Here are five great customized email footers to inspire you.
Lifestyle company United by Blue does a great job of communicating what they stand for. The company sells outdoor gear that’s durable and reliable. Which they state in their footer. They also appeal to their audience of nature lovers by sharing how they’re involved in taking care of the planet.
Customers know where to go for help, thanks to the prominence of United by Blue’s phone number and hours of business. Everything is organized and easy to find, and they have their hashtag. So you can find the company on social media.
Share your business personality like Moosejaw.
Moosejaw keeps their disclaimers who previously spent their days managing the company’s network
lively by including subheads that let their company’s fun (and sarcastic/irreverent) voice shine. They even thank subscribers afterward for making it that far down in the email.
Their footer includes a link to their privacy policies, a link to an email preference center, and an easy-to-find unsubscribe link. Plus, the link to a picture of a giraffe does, in fact, go to a picture of a giraffe.
laska Airlines makes their email footers stand out by sticking to their branding. They don’t include their wordmark, but anyone who’s flown with them will recognize the image that features on their aircraft’s tails. They also have a fun way of asking their subscribers to follow them on social media.
Include an email preference link like Patagonia.
Patagonia shows they respect phone number list
their subscribers by linking to their email preferences center with a promise that their emails will be more relevant for those who share their information. They also remind readers what’s so great about Patagonia by including links to a few of their community-orient programs.
Takeaway: Having a link to your email preference center in your footer is a great way to give your readers control over how you communicate with them.
MiiR makes their company’s mission a big part of their footer to remind subscribers who they are and what they stand for. They also have all the require information, but they’ve made their unsubscribe message friendly and nice.
These email footer examples and tips can help you get start with crafting a high-performing email. Take that knowledge further with our advice on creating compelling copy and optimize headers, footers. And CTAs for email campaigns that are sure to perform.